about ANANTA SPA & Resort, AJABGARH
An unconventionally located retreat that transforms a quiet locale into a sought-after destination.
Set in serene Ajabgarh, it combines royal heritage with modern comfort through encompasing its surroundings and elements of the nature, recreating a sanctuary that brings hospitality, food, wellness and guest experience to the forefront.
How can we Establish Ananta spa & Resort as a top wedding and getaway destination from Delhi through cultural branding and immersive storytelling?
our SOLUTION
Phase 1:
Exclusive Media Preview:
- Hosted a select group of media and influencers to create a pre-buzz for the property. This exclusive preview allowed guests to experience the essence of Ananta Ajabgarh, helping generate anticipation and excitement through personalized content.
Phase 2:
Targeted Influencer Engagement:
- Invited Queens Drive Club and Category A lifestyle influencers, known for their strong social presence, to create buzzworthy content. Their authentic storytelling helped amplify the property’s unique offerings across key platforms.
Curated Two-Day Immersive Experience:
- Designed a thoughtful itinerary for media, influencers, HNIs, and brand partners, featuring activities like sound healing, safaris, exclusive dining, and guided property tours, creating meaningful experiences and content.
High-Impact Media Engagement:
- Secured features in top-tier lifestyle media like BuzzFeed and other influential outlets, ensuring broad visibility.
Emphasizing Ananta Ajabgarh’s Unique Identity:
- Highlighted the property’s rich culture, natural beauty, and world-class hospitality, positioning it as a distinctive retreat within the Ananta Hotels & Resorts family.
